Led By Dr. Pavia
Wake Up WOW! is founded by Dr. Rosina Pavia, a physician and global biopharmaceutical leader who has guided hundreds of products through international development, bringing deep clinical, regulatory, and longevity expertise.
Thin Film Science
Our dissolving thin films deliver NAD+, Glutathione, and select botanicals through the oral mucosa, supporting faster uptake, greater bioavailability, and simpler routines than conventional capsules, while meeting FDA and GMP dietary supplement standards.
Science Meets Ayurveda
We unite evidence-informed Ayurvedic herbals with pharmaceutical-grade formulation, supporting cellular balance, resilience, and healthy aging. This fusion respects traditional wisdom and modern science for discerning, wellness-focused adults worldwide.
Our mission is to translate decades of drug development, clinical research, and immuno-oncology experience into physician-formulated thin films that respect FDA and GMP standards while supporting practical, everyday longevity.
Our vision is accessible, science-led wellness, using thin film technology, NAD+, Glutathione, and Ayurvedic botanicals to support energy, detoxification, immune resilience, and healthy aging for an ethically minded global community.